New Perspective: Building Hainan into an International Tourism Island –an Upgrade of the Development Strategy
The proposal of building Hainan into an International Tourism Island not only benefited Hainan for being granted more favorable opening policies, but also enhanced the upgrade of development strategy. It also provided Hainan with an golden opportunities to implement the scientific outlook on development; change the mode of development; play a maximum advantage of the ecological environment; transform the abundant resources and industrial advantages into competitive advantages and build Hainan into a peaceful world-class international tourist destination of high degree of internationalization, beautiful ecological environment, unique cultural charm and social civilization. The provincial government has spared no efforts to build high quality holiday resorts and create a competitive international brand for participating in the world tourism market competition. Therefore, the scheme of Hainan International Tourism Island is a provincial as well as a national development strategy.
New Progress: Promotion of the Construction of Hainan International Tourism Island
The Hainan provincial government issued the “Seheme for the Hainan International Tourism Island ” in April 2008 and the “Suggestions on Accelerating the Construction of the International Tourism Island ”in September 2008. The “Outline of the Plan for Hainan International Tourism Island ” compiled end of 2008 set up a guideline for the strategies, goals and proper steps of the scheme.
Great progress has been made in promotion of the internationalization of the tourism elements, the standardization of the signs in scenic spots, traveling e-guides and information systems and the improvement of tourist facilities and tourism personnel. To speed up the building of the international seaside tourism resorts, high level and large-scale tourism projects are under way In Haitang Bay of Sanya, Qingshui Bay of Lingshui, Shenzhou peninsula of Wanning, Tongguling of Wenchang and Longmu Bay of Ledong. Researches have been conducted on island tourism industry in developed countries to seek for the successful experiences and to advance the construction of Hainan International Tourism Island.
New Measure: an Exploratory and Experimental Approach
In accordance with the requirements of the State Council, Hainan provincial government has given full play to the advantages of Special Economic Zone and conducted experimental reform in opening policies, tourism industry and its institutional mechanisms. Hainan Provincial Development Committee is to be set up to make over-all planning and supervise the development of tourism industry. In the light of the international practice, tourist professional associations will undertake the responsibilities for the management of tourism and service trade. Successful experiences from the world’s leading island-tour destinations and developed countries have been adopted. With the support of the central government and related departments, more favorable opening policies in terms of entry visa and duty-free shops will be put into effect. An “Overall Plan for Hainan International Tourism Island ” and a series of tourist programs are being drafted. The Provincial People’s Congress is now in the process of formulating relevant laws. The improvement of the tourist facilities and environment has been made to promote the development of the tourism industry in Hainan.